We work with your teams to gain a sound understanding of your business, including its strengths, soft areas, USPs, needs, goals, and past performance.
Using interviews, surveys, questionnaires and other research tools, we segment the market and find the needs and buying behavior of your target customers.
Based on your customers’ media habits revealed during the research as well as the results of your previous campaigns, we select the most profitable channels for your campaigns.
Through a data-driven process, we help you manage budget allocation and make sure your investment into different campaigns be in tune to the performance of respective campaigns.
Once the planing is finalized and approved by you, we allocate the required human and technological resources to create and launch vigorous campaigns that take you to your goals.
Using Google Analytics, social media insights, and other paid tools, we monitor your campaigns and adjust targeting, budget allocation and messaging to keep delivering best performance.
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